Monday, May 25, 2009

A Night at the Nazi Mansion? - ADIDAS Originals Party in Rio




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It seems german label Adidas has hosted a very strange party which took part last Friday night, 23th May, at a mansion decorated with "Nazis works of art" in... Rio de Janeiro! It could be a bad taste joke but unfortunately it isn't. Local producers seems to have rented the "wrong" place to promote an international Adidas Originals Party action (for V.I.Ps only). According to the blog of Brazilian writer João Paulo Cuenca, who was one of the party guests, the house had a swimming pool with tiles decorated with swastikas, as you can see in the pictures - the pics were made by himself and by poet and author Michel Melamed. Moreover, he says, one of the bars of the house had a poster with the inscription "Kriegsmarine Hamburg", which was the name of the German Navy during the Nazi regime. To complete, in one of the rooms, there was a table designed with the image, probably of a Nazi military. After realized the "horror" of the mansion's decoration the two upset guests leave the place. But before they have photographed those "strange objects" and immediately published the images in their own blogs. But it seems other guests did not care so much for the presence of Nazi objects at the mansion and continued having fun.
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The most bizarre fact of this scary history was the neglect of the production to rent a "haunted house" just to organize a party of a German brand. By the way: Adidas already apologized and put the blame on the party producers/promoters and also gave the name of the owner of the mansion.

And even worst is the fact that some guests have accused Cuenca and Melamed of being "troublemakers" by spreading the pictures of the objects from the mansion out. Some of them even wondered at Cuenca's blog: "What's so wrong with swastikas designed tiles in a swimming pool? Who cares?"


Shame, shame, shame, shame on you!

Updating: German newspaper Die Tageszeitung, from Berlin, has published a comprehensive article about the case, namely Feiern zwischen Hakenkreuzen.


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1 comment:

Tati Reuter said...

Surreal! E eu até soube dessa festa... não entendi a razão para o tema. Não pode ser simplesmente piada de mau gosto.